Tuesday, August 30, 2011

Product

Meals on a Stick food truck will offer meals that come on a stick along with side meals as well like desserts, fruits, and something like a salad. Our selection of meals will be of breakfast, lunch, dinner, and desserts. We will be located in Las Vegas mainly but maybe go to other parts of Nevada. The food truck will not go to other states throughout the country. "Developing a product or service involves defining the benefits that it will offer. These benefits are communicated and delivered by product attributes such as quality, features, and style and design." (Marketing: An Introduction for Education Management 10th Edition, page 214). The menu is a small for right now but will expand at a later time when we get more popular and also when customers start requesting some items that they would like to have on the menu. The menu of Meals on a Stick contains:

Breakfast-
  • Sausage
  • Ham
  • Bacon
  • Tater Tots
Lunch-
  • Turkey
  • Ham
  • Bologna
  • Pepperoni
  • Cheese (American, Swiss, cheddar, etc.)
  • Bread
Dinner-
  • Steak
  • Pork
  • Chicken
  • Shrimp
  • Vegetables (carrots, broccoli, etc.)
  • Potatoes
Desserts/Sides-
  • Cheesecake (different kinds)
  • Jello (different flavors)
  • Cookies (chocolate ship, sugar, etc.)
  • Fruits (bananas, strawberries, etc.)
Drinks-
  • Soda (Coca-Cola products)
  • Coffee
  • Juices (apple, orange, etc.)
  • Milk (chocolate, white)
  • Water
Also we will provide meal combos that come with one of the meals from breakfast, lunch, or dinner and then come with a dessert  with a drink. We provide a variety of meals that customers can get alone or in a combo. "An organization with several product lines has a product mix. A product mix (or product portfolio)consists of all the product lines and items that a particular seller offers for sale. Some companies manage very complex product portfolios." (Marketing: An Introduction for Education Management 10th Edition, page 220).

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