Distribution

The Meals on a Stick food truck will be only one truck that travels around Nevada. At first will mainly stay in Las Vegas until the food truck builds up more customers who would like to have Meals on a Sticks service. The food truck it self and the products that we sell to customers will not be distributed to any other companies. We will go to different locations everyday to try and get out there to build customer relationships. "The extreme form of this practice isexclusive distribution, in which the producer gives only a limited number of dealers the exclusive right to distribute its products in their territories. Exclusive distribution is often found in the distribution of luxury brands and brands." (Marketing: An Introduction for Education Management 10th Edition, Armstrong Kotler, page 324). Probably years from after starting the business we may offer to allow some companies to sell our products. If we are to branch out and get our service distributed with other places would probably be a mall. That would be the first way to go to try and build more sales and customer relationships."A conventional distribution channel consists of one or more independent producers, wholesalers, and retailers. Each is a separate business seeking to maximize its own profits, perhaps even at the expense of the system as a whole." (Marketing: An Introduction for Education Management 10th Edition, Armstrong Kotler, page 315). With maybe after of being open for a few years we would let the mall sell our products to customers that go there. Having the Meals on a Stick food truck being distributed to malls who sell our products will get us out there more. Customers will hear and visit our business more than other food trucks because we have branched out to being sold in locations that get heavy traffic. "Companies often pay too little attention to their distribution channels, sometimes with damaging results. In contrast, many companies have used imaginative distribution systems to gain a competitive advantage." (Marketing: An Introduction for Education Management 10th Edition, Armstrong Kotler, page 312).