Tuesday, August 30, 2011

Implementation Evaluation Control

The last an final part to making all the parts to this business can possibly be the hardest if you are not sure or have a great idea for what you are doing in the other parts to making your business. The Meals on a Stick food truck business will grow bigger and better through all of the customers that we have. On the website for the food truck there will be a place that our customers can go to to tell what they like and don't like about our food truck. It will allow us to know what we should change about the company either it is in the service, menu, and/or enviroment that is provided. "The company first develops companywide strategic plans and then translates them into marketing and other plans for each division, product, and brand. Through implementation, the company turns the plans into actions. Control consists of measuring and evaluating the results of marketing activities and taking corrective action where needed. Finally, marketing analysis provides information and evaluations needed for all of the other marketing activities." (Marketing: An Introduction for Education Management 10th Edition, Armstrong Kotler, page 55). Meals on a Stick will change what needs to be to make it a better place for our customers. The consumers of any business is what creates that business in either the company will rise up or fall down. To make sure that we keep our food trck up and running we will do what our customers want us to do. The more business that Meals on a Stick gets we will get more people working there so that our customers get taken care of at the speedy service that we want to provide for our customers. The people that visit our truck will be the ones to say if we stay or if we go.

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