Price

"The price the company charges will fall somewhere between one that is too high to produce any demand and one that is too low to produce a profit." (Marketing: An Introduction for Education Management 10th Edition, Armstrong Kotler, page 275). The Meals on a Stick food truck offers great prices for the products that we are selling. For the breakfast meal sticks they will be three dollars each. The meal sticks for the lunch section of the menu will be four dollars each. If they want to add more meat, cheese, and/or bread to the stick then what we offer it will be fifty cents each for every add on. The dinner meal sticks will be five dollars each with meats and for the shrimp it will be six dollars. The same with the lunch sticks if they want to add it will be fifty cents ectra. The drinks will go for one dollar for small size, medium will be one dollar and twenty-five cents, and the large size drink will be one dollar and fifty cents. The bottle of water will be one dollar and fifty cents. Milk will be one dollar and the juices will be one dollar and twenty-five cents. The dessert sticks would be around two dollars to four dollars."Using product bundle pricing, sellers often combine several of their products and offer the bundle at a reduced price. For example, fast-food restaurants bundle a burger, fries, and a soft drink at a “combo” price." (Marketing: An Introduction for Education Managment 10th Edition, page 290). Everything that is on the menu of the food truck is priced separately. Having the combos will get the customers more for a cheaper price. Breakfast combos would be four dollars, lunch meal sticks would be five dollars. and the dinner meals would be six to seven dollars. The combo meals consist of the main stick with the meal, a desert/side stick and the drink of their choice.